I played with a new graphic design tool

I work as a consultant project manager for a local client in the food and beverage industry. Recently we got together to discuss a larger marketing plan for the location and a part of this was the development of customer response surveys.

To aid in this I designed a tabletop placard that they could get printed through their print materials supplier. I have primarily hobbyist experience with graphic design, most of my experience is using photography-centric tools and the Adobe suite of products, which felt a bit overkill. We needed something somewhat simplistic with a QR code that patrons could scan to easily get to our survey.

While googling solutions to get a QR code for our survey that I designed, I found that Canva had a plug-in that generated a QR code without redirects or limits on access (A surprising issue, but such is the way of things online nowadays).

I had heard about Canva plenty of times here and there, as it is a free cloud based illustrator style program, and therefore somewhat popular among meme content creators. Having never used it myself, I was surprised at the clean layout and functionality to be had for free. Most helpful to me was the text manipulation options, something I tend to struggle with as typography isn’t a strong suit of mine.

Ultimately though, I came up with a nice clean, simple, and striking design that I was very happy with and the client was satisfied with as well. Now on to the data-analysis of our responses and setting up the reporting for metrics from it!